Brand Guide

As faculty and staff in the MSU College of Osteopathic Medicine, we each play an important role in communicating about the university and the college to various audiences.

Effective, consistent communication positively shapes the way people think and feel about us, ultimately helping with:

  • Student recruitment and enrollment
  • Faculty recruitment
  • Alumni participation
  • Achieving recognition for our accomplishments
  • Demonstrating our impact in the community and the world
  • Fundraising
  • Word of mouth and social engagement

Please remember that the college's messages and materials should always align with the MSU Brand Guidelines, which can be viewed at

The resources below are intended to supply information and tools to help us with common use-cases within the college.